

The SponsorshipX Changemakers Summit is a unique, collaborative platform that brings brand visionaries, business entrepreneurs, and global marketers together to explore how purpose, innovation, and culture is changing the game across sports, tech, and entertainment.
Hosted in partnership with the Northern Super League, this is a gathering of leaders determined to leave a legacy; leaders who are revolutionizing their industries and using commerce as a driver to expand global business and Make Change Happen.

Designed for Changemakers—entrepreneurs, innovators, and marketers—the Changemakers Summit is designed to connect you with like-minded peers who are ready to learn, lead, and launch what’s next. Together, you’ll build strong networks and new strategies for your business and the future of our industry.
• Join the movement • Join the movement • Join the movement • Join the movement • Join the movement • Join the movement • Join the movement • Join the movement • Join the movement • Join the movement •
As our industry continues to grow and change, we believe it’s important to foster our ability to listen and learn from each other. Over the course of three days, the Changemakers Summit will provide a series of interactive working labs that bring the most progressive minds in sponsorship, marketing, and entrepreneurship together.
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From building brands to movements, the Changemakers Summit will spark your imagination and satisfy your craving for discovering new approaches that ensure your vision reaches a global audience.
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When it comes to changemaking, what better host than the Northern Super League? Summit delegates will witness history by attending the first ever NSL Final on November 15. Experience a weekend of purpose-led sport through fan fests, sponsor activations, and a high-energy Pep Rally Brunch.
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Changemakers know that the power of impact starts with building a cohort of great collaborators. Dive into networking sessions where you will ideate how to bring your change-making ideas to life and provide you with endless chances to increase your bench strength with partners for the future.
From weekend passes to single day passes, you’ve got the flexibility to choose the perfect Changemakers Summit pass for your needs.

If you’re a Sponsorship Changemaker, this event is an opportunity for you to network, learn, teach, and advocate with like-minded brand and marketing leaders. Titles may vary, but being a Changemaker committed to growth, leadership, and innovation is the thread that unites.
If you’re ready to Make Change Happen, come take your place at the Changemakers Summit!

42%
SPX Delegates Work at an Organization Classified as a Brand
30%
SPX Delegates Work at an Organization Classified as a Property
28%
SPX Delegates Work at an Organization Classified as an Agency

Thursday
November 13
Friday
November 14
Saturday
November 15
The Changemaker Summit is perfect for brands, agencies, and properties to demonstrate their innovation and impact through live event integration, such as hosting or speaking, and amplification through content, publicity, and social channels.
We provide significant opportunities, including:
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“Be the name behind the movement.”
Partner Role: Anchor the entire Summit. Open each day. Own the main room and the Pep Rally Brunch. Take the lead in storytelling and stage presence.
Activation
Main room naming rights.
Daily welcome + lead panel.
Host of the Pep Rally Brunch.
Top billing in podcast, video, eBook.
Complete integration across all promotions.
Amplification
Feature in pre- and post-event content.
Front-of-room visibility with 300 industry leaders.
Original content and legacy placement.
Branded media clips, photos, and curated moments.
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“Own a full day of learning, networking, and innovation.”
Partner Role: Own your day. Your brand leads the energy from the opening keynote to your afternoon experience.
Activation
Morning welcome, and panel seat.
Branded breakout room.
Ownership of afternoon activation (soccer, media lab, etc.).
Dedicated content track + promotion.
Spotlight throughout the day.
Amplification
Rich media storytelling.
Pre- and post-event engagement.
Content co-creation + hosted interactions.
Exclusive platform alignment with one key theme.
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“Host the night. Elevate the vibe.”
Partner Role: Underwrite one of three evening events—dinner, music, or celebration—to bring the Summit’s social soul to life.
Activation
Naming rights for your night.
Custom delegate invitation.
Branded guest experience or gift.
Photos, signage, and on-site storytelling.
Amplification
Curated connection with VIPS and speakers.
Stunning recap visuals and social moments.
Experience design that puts your brand in every conversation.
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“Invest in future leaders.”
Partner Role: Fund 11 rising changemakers to attend the Summit. Build an opportunity where it matters most.
Activation
On-stage recognition.
Logo on cohort materials.
Access to the cohort and their stories.
Inclusion in “Meet the Changemakers” content.
Amplification
Brand story rooted in impact.
Purposeful employee and customer content.
Talent pipeline visibility.
Social value with authenticity.
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“Lead with ideas. Share what you know.”
Partner Role: Host a breakout, table talk or working lab. Be featured in our podcast or share insights in our eBook.
Activation
Session leadership or facilitation.
Podcast or webinar feature.
Branded presence in the eBook.
Strategic integration in learning tracks.
Amplification
Position as a go-to expert.
Storytelling across channels.
Post-event clips, quotes, and delegate feedback.
Business development through content and collaboration.
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“Guide the journey. Be everywhere—naturally.”
Partner Role: Own the experience touchpoints: the app, signage, volunteers, and wayfinding. Help people feel seen and supported.
Activation
Registration desk + directional signage.
Event app branding + notifications.
Volunteer shirt branding.
Physical and digital placement.
Amplification
Reinforced memory through experience.
Visibility in all candid delegate content.
Alignment with service, precision, and care.scription.
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“Give people something to take home.”
Partner Role: Sponsor the Summit eBook and contribute research, case studies, or frameworks that live beyond the event.
Activation
Naming rights on the eBook.
Content contribution (article or case).
Highlight in post-event comms and recap.
Premium positioning in learning content.
Amplification
Long-term digital footprint.
Brand credibility in thought leadership.
Internal and external share value.
Alignment with education and empowerment.

We love Changemakers and look for voices we may not encounter daily.
You might be a brand marketer driving real change, a rights holder turning tradition on its head, a founder disrupting the model, a creator blending culture and commerce in new ways, or someone quietly doing extraordinary work that deserves to be seen. We’re not after polished perfection—we’re after real stories, fresh ideas, and bold perspectives that challenge the norm and point toward what’s next.
If you have something to say or someone to recommend, please reach out.












HOST CHANGEMAKER
Super Early Bird Bundle


Changemaker Summit + SPX BASECAMP: $2,225 (Non Profit $2,025)
Register for the Changemakers Summit and receive a SPX BASECAMP pass as part of your bundle.
Attend both events yourself or assign the SPX BASECAMP pass to a friend or colleague.
What's Included:

